Three analytics tips to help customers grow their business

first_imgEvery business’ ultimate goal is to grow and increase profits. Business owners often underestimate the importance of analytics and struggle to get timely and measurable insights that drive the bottom line. As an important partner to small businesses, credit unions should take on the task of ensuring members are effectively using the tools available to them to track analytics. There are many factors that can influence the success of business on any given day, and data analytics should be top of mind for business owners so they can make informed decisions that will help them reach their goals.Education is key in launching an analytics program; these three tips will help you to better educate your members on how analytics can help their business succeed in the long-term:1.     Use Analytics to Grow BusinessNo one will know a particular company better than the business professionals running it. Even still, there are certain factors when it comes to consumer spending and member behavior that a business decision maker may not be able to identify. You can help by providing insights on how analytics can help them better understand the needs of members and anticipate member behavior. By defining which analytics make the most sense to track for their specific business, you can guide your members to use customized analytics to help their business grow.2.     Highlight Ease of UseNot everyone is a math wizard, and understanding detailed analytics can be a daunting task. Many small business owners become intimidated by the thought of analytics because they think the concept is too complicated to understand or their business isn’t complex enough to need analytics. However, modern business analytics can be understood easily and can provide businesses with meaningful insights. You can position yourself and your credit union as a go-to resource not only for financial issues, but business analytics as well. For members, the added support helps to drive home the important partnership they have developed with their credit union professional.3.     Showcase Availability and AccessibilityCloud-based, mobile and big data technologies have made it easier to access analytics. Prior to the more advanced technology that we use today, analytics solutions were set up for a specific company; however, the cloud has made it possible for analytics solutions to be more diverse and cater to many businesses. Today, business professionals can access essential information at any time from a computer or mobile device. This is an opportunity for you, as a credit union professional, to showcase your knowledge of the rapidly changing world of big data and make recommendations on analytics solutions that are both convenient and critically important to your customer’s business success.Business analytics are no longer restricted to the national chains, and credit unions can help educate their members by spreading the word. Small- and medium-size business owners can use analytics solutions that provide the same level of insights and valuable information as their larger competitors, and in turn, help grow their business in the long-term. 4SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Neal Korzekwinski Neal Korzekwinski is Senior Vice President of Strategic Partner Sales and Management at First Data, a global technology and payments processing company that serves more than six million merchant locations … Web: www.firstdata.com Detailslast_img read more

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Rashid Pelpuo: Don’t blame gov’t for IOC ban

first_imgA former minister of Youth and Sports has warned that the latest International Olympic Committee (IOC) ban imposed on the Ghana Olympic Committee (GOC) should not be blamed on the ruling NDC government.Hon. Rashid Pelpuo described as unfortunate the ban imposed on the GOC but was quick to state that it would be unjustifiable for the government to be held responsible for the fracas at the GOC.The International Olympic Committee (IOC) on Thursday, January 13 2011, suspended the Ghanaian National Committee after the government failed to take agreed steps to ensure no political interference in the body.Ghana has thus become the first African country and the second in the world to be banned following Kuwait in 2010.Spokesperson of IOC, Sandine Ponge in an interview with Citi News said the suspension became necessary after the government of Ghana failed to find a long term solution to the fracas at the GOC.According to Sandine Ponge, ideal efforts had been on-going for the last eighteen months between the IOC and the government of Ghana but government exhibited lack of cooperation and failed to revive the sports legislation before the December 2010 deadline. There has been instability at the Ghana Olympic Committee since two individuals have carried themselves as Presidents for more than a year.Whilst Professor Francis Doodoo is recognised by government, the IOC on the other hand regards Benson Tonko Baba as the President of the GOC.A former deputy Minister of Youth and Sports under the erstwhile Kufuor administration, O.B Amoah told Citi News that the government should be held responsible for the suspension.Mr O.B Amoah described the ban as unfortunate adding that the government could have been more proactive to ensure that cool heads prevailed at the GOC.However, speaking on the Citi Eyewitness News on Thursday Hon. Rashid Pelpuo said it would be unjustifiable for the government to be blamed for the suspension. The Wa central MP explained that the GOC is an independent body and the government is not directly involved in the affairs of the GOC. He said the GOC should be blamed and held responsible for the unfortunate suspension.“I don’t think it would be justifiable to blame government, because the government does not directly get itself involve in GOC affairs. The GOC is an independent body; the body’s members are elective and not appointed by government so the operation of the GOC which is directly linked with the IOC is very private and not within government control. So if there is such a thing it must be blamed on the GOC and not government”.Per the suspension, Ghanaian athletes and officials are barred from the Olympic Games and Olympic meetings, and the Ghanaian committee will no longer receive any Olympic funding.If the lifting of the ban by the IOC delays, Ghana could be excluded from the London 2012 Olympics.Hon. Rashid Pelpuo however assured that pragmatic steps would be taken to ensure that the ban is lifted soon. Source: Citifmonlinelast_img read more

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